Since creating the “to be continued” blog, I’ve been closing each post with the words “dwell in possibilities.” I must confess that I borrowed this phrase from the great poet, Emily Dickinson. I saw her quote and realized that it summed up what I am doing as a professional home stager and interior designer.

I am most grateful to Ms. Dickinson for her insightful and inspiring phrase.

Regardless of the size or price range of a house, my objective is to find the possibilities in that house. I am looking for those unique features of that house and finding possible ways to accentuate them for the potential buyer. I am analyzing those unusual spaces that buyers find difficult to understand upon first glance and finding possible functional uses for those spaces.

In the end, my mission is to help the potential buyer see how they could dwell in the possibilities of this house!


Thursday, March 15, 2012

Show Ready, Staged Houses Sell Quickly

There are moments in life when something seems so obvious, so real that it is tough when others don’t realize the obvious and real.  In real estate, it so obvious and so real that show ready houses sell quickly. 

If you follow ”to be continued” regularly, you know that we recently featured a number of show ready houses that sold quickly such as the following:

·         February 28th - One More Show Ready House -- One More Quick Sale!!

·         March 1st - Marriage of Home Staging and New Construction with a “Midtown Feel”

·         March 6th - Falling in Love Again

Why do show ready, staged houses sell quickly!! 

First, the show ready house sellers smartly select Realtors with a track record of success and most importantly, they listen to their Realtors. 

Successful Realtors tell the sellers what they need to do with their property if they want the house to sell.  Successful Realtors candidly assess the strengths and weaknesses of the house and share that assessment with the seller.  Successful Realtors have a plan for highlighting the strengths and another for addressing the weaknesses.  They do not “sugar coat” to keep that listing.

Second, the show ready house sellers invest in simple but effective upgrades and improvements based on their Realtors assessment and correction plan.  They paint.  They remove dated wallpaper.  They replace light fixtures.  They replace or professionally clean their carpeting.  In short, they work hard to make sure that their house is show ready from the first day it is on the market.

Third, the show ready sellers invest in professional home staging.  It is the finishing touch ensuring that the home is exceptionally show ready. 

Home staging paints a picture for the buyer about what life could be like in this house.  Home staging makes sense of the house and its functions.  It teaches buyers how to live in this house.  Home staging helps buyers imagine living their best selves living in this house. 

And when they are so inspired, these buyers are more likely to find the possibilities in this house and make an offer quickly.
 

Dwell in possibilities

Cindy

No comments:

Post a Comment