When it is done well, home staging accentuates the home’s best features and provides a nice, easy and consistent use of space and movement.
When I stage a house, I focus on the home’s curb appeal, focal points, flow, furniture arrangement and accessories.
Each house is different and each buyer is different. Home staging helps set this house apart from the competition for all of the right reasons. It creates a more universal appeal for the house. If done correctly, buyers imagine their best selves living in the house.
I look at the how appealing it is when you are looking at the house from the front curb. One of my primary staging areas is the entry because I know that buyers make up their mind in the first 30 seconds upon entering a house. The rest of the time in the house is spent justifying their first emotional reaction.
I then decide what is unique and distinct about the house and finds ways to accent those focal points. I make sure to build a flow in the house to carry an even pace from room-to-room. Most importantly, I streamline the furniture and arrange it to lead the buyer’s eye around a room. Finally, we remove clutter and use an assortment of useful and ornamental items to decorate the house.
Home staging is more art than science but the results speak for themselves. Buyers want to walk-in a professionally staged home. And once in, they want to see more. Most importantly, buyers imagine living in that house and making it their home. When they have those impressions, buyers are more likely to make an offer and buy that staged house. And that is why we staged the house in the first place.
Dwell in possibilities!
Cindy
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