Since creating the “to be continued” blog, I’ve been closing each post with the words “dwell in possibilities.” I must confess that I borrowed this phrase from the great poet, Emily Dickinson. I saw her quote and realized that it summed up what I am doing as a professional home stager and interior designer.

I am most grateful to Ms. Dickinson for her insightful and inspiring phrase.

Regardless of the size or price range of a house, my objective is to find the possibilities in that house. I am looking for those unique features of that house and finding possible ways to accentuate them for the potential buyer. I am analyzing those unusual spaces that buyers find difficult to understand upon first glance and finding possible functional uses for those spaces.

In the end, my mission is to help the potential buyer see how they could dwell in the possibilities of this house!


Friday, June 24, 2011

Cost of Professional Home Staging – Less than First Price Reduction (One More Time)

In the past, I raised the idea that the cost of professional home staging is much less than the first price reduction after a house has been on the market. 
Let’s look at the facts.
·         Using figures provided by CORT, the world’s largest provider of rental furniture, we can imagine a very conservative first price reduction of 5% on a $225,000 house which equals $11,250.  This conservative assumption is supported by the National Association of Realtors which cites a 10% lower sales price associated with more than 24 weeks on the market. 
·       The average cost of home staging in the CORT example was $4,700 and likely involves renting their furniture.
·         Using the CORT figure, the cost of home staging would be less by $6,550 or 58% than the first price reduction of $11,250. 
Realtors can provide their own calculations based on local conditions to this formula.  My guess is that the result will be the same - the price of professional home staging is much less than the first price reduction. 
Plus, home staging helps sell the house more quickly.  We have numerous examples of Transitions staged houses that sold within the first week or two after being staged such as the Peppergrass and Manor homes presented on our website.  . 
You can also many more examples of how we transform houses into homes at our Transitions Home Staging website http://www.transitions-home-staging.com.
And who can put a price tag on the value of selling your house quickly and moving on to the adventure of settling into your new home. 

Dwell in possibilities!

Cindy

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